Lahore, Pakistan – October 7, 2025 — In a landmark moment for Pakistan’s digital economy, the Pakistan eCommerce Association (PEA) is proud to announce that its Founder & Chairman, Mr. Omer Mubeen, will be speaking at eCommerce Expo DMEXCO Asia, taking place on 8–9 October 2025. This prestigious international event brings together global brand leaders, digital innovators, and industry pioneers to shape the future of commerce.

This marks the first-ever representation of Pakistan’s e-commerce industry at DMEXCO Asia, positioning PEA as a key voice in global digital dialogue. The association’s presence opens new pathways for Pakistani startups, businesses, and communities to engage, collaborate, and grow on the world stage.

Joining Mr. Mubeen in this milestone is Founding Member & General Secretary Sehrish Ali, whose leadership continues to strengthen PEA’s mission of empowering Pakistan’s digital ecosystem and forging meaningful international partnerships.

“This is more than a speaking opportunity—it’s a moment of recognition for Pakistan’s e-commerce potential,” said Mr. Mubeen. “We’re proud to carry our story to the world and build bridges that lead to growth, innovation, and global impact.”

As Pakistan’s digital landscape evolves, PEA’s participation at DMEXCO Asia 2025 signals a bold new chapter—one of visibility, leadership, and transformation.