On 8th November 2025, the Global Digital Awards, powered by DeLogics and hosted by the Pakistan eCommerce Association, made history at The Nishat Hotel, Lahore. From Pakistan’s first-ever eCommerce Fashion Show to inspiring panel talks and global collaborations, the night was a landmark in Pakistan’s digital transformation journey.

Among the standout contributors was Laraib Shehzad, honoured with the Team Souvenir Award. As a core team member, she played a pivotal role in brand and partnerships management, ensuring the Awards were not only celebrated but also strategically positioned for long-term impact.

Laraib Shehzad – The Brand & Partnerships Strategist

• Brand Leadership: Laraib strengthened the identity of the Global Digital Awards, ensuring the event reflected innovation, credibility, and prestige.
• Partnerships Management: She cultivated collaborations with key stakeholders, sponsors, and industry leaders, building bridges that amplified the Awards’ influence.
• Strategic Impact: By aligning brand values with meaningful partnerships, Laraib helped transform the Awards into a movement that resonated across Pakistan’s eCommerce and creative industries.

Why Her Role Matters

The Global Digital Awards 2025 were not only about celebrating innovation — they were about building a sustainable ecosystem of collaboration and recognition. Laraib Shehzad’s leadership in brand and partnerships management ensured that the event’s legacy extended beyond one night, creating lasting connections and opportunities for Pakistan’s digital community.

Her recognition with the Team Souvenir Award is a testament to the fact that behind every milestone event, there are dedicated individuals shaping its narrative, strengthening its brand, and amplifying its reach.

Looking Ahead

As Pakistan’s digital ecosystem continues to evolve, leaders like Laraib Shehzad will remain essential. Her blend of brand vision, partnership building, and strategic execution sets a benchmark for how events can inspire, engage, and transform.

The Global Digital Awards 2025 proved that when innovation meets collaboration, history is made — and Laraib Shehzad’s name is now part of that history.