Apple is set to significantly enhance the video recording capabilities of the upcoming iPhone 17 Pro and iPhone 17 Pro Max, aiming to make them more appealing to vloggers and content creators. The latest information suggests that Apple intends to position its 2025 iPhone lineup as a viable alternative to DSLR cameras.

Anticipated Hardware and Software Improvements

Although specific upgrades are yet to be confirmed, Apple is expected to introduce a combination of hardware and software enhancements. The tetraprism telephoto lens, which debuted in the iPhone 16 Pro Max, is likely to become standard on both iPhone 17 Pro models. Additionally, Apple may focus on software-based stabilization, enabling smoother handheld video recording, which is crucial for vloggers.

Another potential upgrade could involve improved microphone placement for better audio capture, reducing the need for external microphones.

Current iPhones already support direct footage transfers to external SSDs, allowing professionals to offload large files for post-production. However, creators still need external devices to edit their content. Apple might integrate professional-grade editing tools directly within the iPhone’s camera app to address this need.

Apple's goal appears to be encouraging creators and vloggers to use iPhones for content production instead of traditional cameras. While the exact features remain unknown, these upgrades could further solidify Apple's dominance in smartphone videography.

The new devices are expected to be announced in September, aligning with Apple's usual launch timeline.